Becoming a Tourism Driver: Exploration of the Tourism Destination Study Program at the Universitas Pendidikan Nasional

Tourism has become one of the largest economic sectors in many countries, creating abundant opportunities for those with a deep understanding of tourism destinations. The Tourism Destination Study Program at the National Education University (Undiknas) offers a solid foundation for aspiring tourism professionals. But, what exactly does the term “Tourism Destination” imply?

This study program focuses on a comprehensive understanding of how tourism destinations are developed, managed, and promoted. Students learn about key elements such as tourism sustainability, destination management, tourism marketing, and the socio-economic impact of tourism.

By exploring these aspects, graduates are expected to become agents of change in the tourism industry, ensuring that the growth of this sector is in line with sustainability and has a positive impact on local communities.

Prospects for Graduates of the Tourism Destination Study Program at Undiknas

Tourism Destination Manager: Graduates can play key roles in managing tourism destinations, designing development strategies, and ensuring quality tourist experiences.

Tourism Marketing Specialist: With a deep understanding of tourism marketing, graduates can create effective marketing campaigns to increase a destination’s attractiveness.

Tourism Sustainability Consultant: Sustainability is increasingly becoming a major focus in tourism. Graduates can serve as consultants to help destinations integrate sustainability practices.

Tourism Entrepreneurship: Opening your own business in the tourism sector, such as a travel agency or guide service, is an option for those who want to combine academic knowledge with entrepreneurship.

Tourism Researcher: Studying trends, impacts, and innovation in the tourism industry can be a focus for graduates interested in research and development.

Through a strong educational background from Undiknas, graduates of the Tourism Destination Study Program can have a positive impact on the tourism industry and local communities, while opening the door to a variety of interesting and diverse career opportunities.